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I'm Jorge Castillo

Creative Director / Chief UX Architect

  • Age 42
  • Address Coconut Creek, Florida USA
  • E-mail jorge@uiguerilla.com
  • Phone +1 954 281 90 12
  • Freelance till July 13, 2017
  • Vacation 'til May 15, 2016

Download Resume

Hello! I’m Jorge Castillo. Creative Director and Chief UX Architect, specializing in front End development/Design. Experienced with all stages of the development cycle for dynamic web projects. Well-versed in numerous programming languages including HTML5, JavaScript, jQuery, AngularJS and CSS and Rapid Prototyping using Marvel, Flinto, CanvasFlip, etc.  Background also includes project management and customer relations.

Professional Skills

User Experience & User Interface 99%
HTML & CSS 95%
JavaScript 75%
jQuery 90%
AngularJS 80%
Photoshop 97%
Fireworks 95%
E-Commerce 85%
Usability and Accesibility 85%
Rapid Prototyping (Marvel, Flinto, CanvasFlip) 99%


Catalogs.com Complete Revamp

UI Design

Catalogs.com Complete Revamp

OfficeDepot.com – B2B Solution for Copy & Print

UI Design

OfficeDepot.com - B2B Solution for Copy & Print

Jostens.com – IBM Commerce Platform Implementation

UI Design

Jostens.com - IBM Commerce Platform Implementation

Work Experience

2016 - Present


Creative Director/UX Architect

Provide UX lead as well as Information Architecture feedback for all areas of the new application. Present a front- end solution flow that is a scalable and easy to maintenance while minimizing the level of friction between popular libraries/frameworks. Produce wireframes for new sections as well as high fidelity mockups to ease development implementation. Responsible for app consistency and all aspects of User Experience. Responsible for producing all CSS in the form of precompiled LESS files as well as semantic HTML5 compatible code. Deliver amazing user experience for all medias devices including mobile/tablet and desktop.

2014 - 2016

IBM / Global E-Commerce Group

Sr. Creative Director, Global E-Commerce Group

Coordinate and lead UI developers on daily tasks including offshore designers. Provide rapid prototypes POCS for clients within IBM’s latest Commerce platform. Tailor each installation to the client’s needs by extending the platform when needed through conceptual art, wireframes, animations, mocks, and live interactions. Work closely with Java developers, business owner, Business Analysts and designers to determine feasibility of requirements. Work closely with overseas development team in Bangalore, India including traveling onsite several times a year for one on one interactions with the UX developers in order to accomplish UX in a timely manner and within budget. Provide responsive designs that fits multi-range devices to achieve a rich experience, including but not limited to mobile and tablets. Follow today’s common web practices to ensure longevity for code base produced by IBM Global eCommerce team. Demonstrate experience and knowledge of IBM RAD application server by providing training to new UI developers. Frequent travel to client’s site to demo progress and collect feedback. 24/7 availability. Experienced with RAD, WCS Commerce SP7 and DB2 database.
Develop HTML, CSS and Javascript (Dojo) customizations for IBM Websphere Commerce platform.

2014 - 2014


Senior User Interface / Information Architect

Build, lead and provide technical guidance to the UI development team.

Delegate technical implementation to senior UI developers.

Provide performance feedback to all team members and assign performance ratings.

Conduct 1-on-1 meetings as necessary to assess individual needs and provide career guidance.

Define and/or review all department policies, departmental organization structure, roles and responsibilities.

Implement a staffing plan that will support the needs of the team/department.

Work together with the team and business to prioritize work, plan and execute projects, document existing systems, and remove roadblocks.

Work with business to define product vision and understand how product can best meet customer goals.

Work with senior management to establish long- term technical strategy and roadmap.

2012 - 2014

CrossCountry Home Services

Chief Front End Architect / UI-UX Consultant

Provide expertise on client side technologies for revamping of Call Center as a Web App, for nationwide insurance company. Lead designers and junior developers with customer experience (UX) and UI for all levels of Call Center app. Utilize cutting edge Javascript frameworks to speed up experience and reduce DOM manipulation. Incorporate new UI using HTML5, CSS3 and AngularJS framework. Bring today’s web standards. Experience with Chrome DevTools, Eclipse, Jenkins and Web Services API (REST and JSON).

2010 - 2012

Office Depot

Senior UI/UX Developer

Responsible for delivery of high-volume, multi-national eCommerce sites.

Collaborate in a team that drives innovation and introduces new/advanced technologies to e-commerce sites globally through semantic code.

Use client-side technologies such as jQuery and DWR libraries to create engaging UI interaction thus facilitating the user experience.

Highly proficient in cross-browser development.

Expert level of Cascading Style Sheets including CSS3.

Deep knowledge and understanding of Mobile Web development.

Experienced with IBM Websphere, Apache, TomCat and IIS servers.

Experience using Eclipse and IBM RAD IDEs.

2009 - 2010


Senior UI/UX Developer (PHP)

Responsible for user experience and interaction for getdashboard.com and leadlogsys.com web app.

Drive designs from idea to implementation through RAD.

Communicate designs through mockups and interactive prototypes.

Collaborate with other designers, usability analysts and researchers to inform and validate your designs.

Evangelize new interface guidelines and design patterns.

Thrive in a highly collaborative, fast-paced, agile environment.

PHP (CodeIgniter) Development through deep emphasis on MVC.

2007 - 2009

Citrix / Web Services

Senior UI Front-End Developer

Responsible for all usability, accessibility and UX aspects of the Citrix support sites.

Designing of all prototypes; including but not limited to: visual interfaces, navigation & behavior patterns.

Responsible for cross-browser support. Implementation of all HTML, CSS and JavaScript including all table-less pages utilizing only CSS.

Experience using JavaScript libraries (jQuery) and AJAX. Implementation and maintenance of some server-side strategies utilizing Freemarker and Velocity.

Experienced with developing using Sun’s Eclipse IDE.

Responsible for entering and tracking of front-end defects using Jira and SVN.

2008 - 2009

Art Institute Online

Adjunct Instructor

Deliver theory and practical knowledge of various design packages such as Adobe Photoshop, Dreamweaver, Flash, & Illustrator and also 3D applications such as Maya and/or 3D Studio Max.


2005 - 2007

MS. Fine Arts, Mention in Computer Animation

Florida Atlantic University

2001 - 2003

Bachelor Information Technology

University of Phoenix

1995 - 1997

Associate Computer Graphics & Animation

Art Institute of Fort Lauderdale

2000 - 2000

Microsoft Certified System Engineer (MCSE) Windows 2000

Florida Atlantic University Continuing Education


  • Jorge is a dedicated, productive employee with a great disposition. He excelled at his position while managing a diverse work load. His ability to adapt his skill set to our evolving needs was an asset to our team.

    John Jimenez Sr Director, Web Services, Citrix.com
  • It’s been an absolute pleasure working under Jorge as a Graphic Designer. I learnt a lot from him through the five years we’ve worked together, personally and professionally. He is a dedicated, self motivated individual who’s always found ways to enhance the company, and achieved goals. I highly recommend Jorge, as he would be a great asset to any business.

    Davis Downes Professional Graphic Designer

Contact Us

Feel free to contact me